Photos approved by: Chris Martignago & R.LUM.R
R.LUM.R is the representation of everything I am at his point. To be brief about it, it’s a combination of my first and middle name. Growing up, I was always made to be ashamed of myself about being who I wanted to be and liking what I liked, so I hid it all. It was for a multitude of reasons, and for the sake of brevity I won’t get specific, but it can mostly be boiled down to pressure to be “blacker” and the insidious effects that has on one’s psyche, but I did what I was told, and whatever I thought a person like me was supposed to do.
My middle name, Lamar, was just one I never really felt attached to. So I hid that. Getting my starts in music, I played acoustic and released and performed music as a singer-songwriter for a long time, which started basically because of my limited resources, and I kept going because of the positive ways I was affecting the world around me through that medium, but there’s always been another part of me that wanted to explore the stuff I’m exploring now, but never had the bravery or resources. So in the process of evolving into this music, I wanted to do something that pulled from my past and exposed all those things, but created a clear focus on the future.
Reggie, my first name, is in the first R, and with it being at the beginning of R.LUM.R, it’s the past, and the music I created that got me here. Though I’m evolving, I don’t want to abandon where I came from.
LUM is part of Lamar (my middle name) and represents the parts of myself I’d always hidden, and the present time. It means to me that I can take that stuff from back then and wear it proudly, turning it into positives. It’s also the center of the idea right now, so it’s fitting for it to be sitting where it is visually.
The last R is the future and the person I can be, coexisting with the person I’ve always been. Lamar ends with an “r”, and Reggie starts with an “r”, so it’s like bringing the ideas of the past and the present together, but in the future. I hope that wasn’t too convoluted.