This week we are highlighting the singer and songwriter, Lenny Gerard, whose music combines different elements such as Pop, EDM, and R&B. Through his career, he has had the opportunity to work with artists such as Rihanna, Trey Songz, and Bon Jovi, assisting in their music video productions and as backstage photographer. Gerard combines his passions for music and photography not only through industry networking, but also in the visual design of his music videos.
After releasing a self-titled EP released in 2011, Gerard worked diligently to release his 2013 debut album, City Feet, which was almost entirely self-produced and engineered. More recently, Gerard released his second album, Unbound, which included “Feel Me Now” his biggest song to date. As an LGBT and human rights activist, Gerard decided to produce the video for “Feel Me Now” as an anti-abuse music video for those affected by domestic and sexual violence toward men, in hopes to bring awareness about the reality that men are also victims of abuse.
Last Saturday night, Lévie, a 3300+Climbing Round 3 Finalist, had the opportunity to perform at House of Blues, one of the biggest venues in Orlando, at their “Orlando Rocks!” event.
On this night, House of Blues also featured performances by Empire Theory, King Complex, and Julia McDonald. The vibe of the environment was incredible. Lévie, opened the night and called out everyone who was at the venue to get closer, feel the music, and enjoy the night. The show started at 8pm, and in less than an hour the venue was full of fans, locals, families, and tourists enjoying the concert, having dinner, and drinks.
Lévie, performed some of his singles as well as his classic covers. The cozy setting and lighting let Lévie’s talent show, while his music had the whole crowd clapping and singing along with him. The audience was visibly impressed by his talent, and the production value of the event. Every act that performed did an amazing job connecting with the audience.
It’s a huge accomplish for Lévie to be performing on a venue like this one, and taking his career to a new level by growing his audience and touching even more people with his music. The following day, Lévie expressed his gratitude on Instagram.
We at 3300 are so proud of Levie, and we cannot wait to see how far he will go on his music career.
Keep rocking Lévie!
By Maria Camacho
We've adopted a new look everyone! Our new logo was created by the talented Rachel Malevich, a Full Sail grad of Digital Arts and Design!
Together they have taken a specific approach making music for over a decade. Recently, they celebrated the release of their debut album ‘Love Is At The Core’ by their side project, Chakra Khan. DiViNCI and Love, as producer and vocalist respectively, complement each other very well for this project; after years of appreciating and helping each other’s work, they felt like this was the right time to do a collaboration.
The combination of their music aesthetic create a powerful visual, and makes for an intense visual experience. Alexandra Love decided to use her inspiration and passion for music with her skills to direct and edit this video.
The production of their debut album took between three and four months; the creation and process of their collaboration was very simple and organic. They brainstormed together on what would fit best with what they wanted to express.
“Chakra Khan represents who we are as people. It’s the cumulative result of how we’ve become more self aware over the years” Love says.
Early this year, Love wrote a song named Pulse which has been described as an anthem. Besides being hauntingly relevant, they performed the song for the first time at an LGBT venue in Orlando just hours before and less than five miles from the attack at Pulse Nightclub.
After the event, 3300 + Climbing Interns had the opportunity to sit down with DiViNCI [DV] and Alexandra Love [AL] to hear more about them while being interviewed by Maria Camacho [MC].
Maria: Who inspired you to make music?
Alexandra Love: I started playing the violin when I was 3 years old, and from that point on my parents always took me to symphonies and places where I could always do something different. That’s actually how I got into singing.
DiViNCI: I felt inspired by watching MTV Rap programs. When I saw hip-hop culture and when I heard hip-hop music, I felt like [I was] watching a magic show because everything else prior to that I kinda knew how they did it, but [hip-hop] it sounded interesting and different to what I was doing at the moment.
MC: As you guys mentioned on the panel, everything is about making connections. But, how do you make does connections? What is the first step to establish a clean, spiritual, but also business related relationship with people in the industry?
AL: At first for us, it was kinda feeling people out and see how they relate with what we are doing. Sometimes you get into a musical business relationship where things don’t work out, and then you learn from that experience and move on to keep doing your thing. We have been in control of everything, we are the bosses of our musical business. We don’t have to do things out of obligation or because someone else tell us too. So when we make movements, they are just as we want.
MC: Was it difficult to get into the music industry with this type of music that you guys produced? I meant by watching the videos and listening to the beats plus her voice, you kinda notice that this is something different. So pursuing this without following any stereotype, was it challenging for you guys as artist? What was the experience like?
AL: That’s a good question!
DV: It’s good to be different, you know? We aren’t trying to be unique, we just are. For example, when we got signed into a label, they didn’t know what to do with us. They didn’t know how to produce us because they didn’t have anyone like us before. So they didn’t have a template to follow, and the music business is a industry in which everyone follows a template.... So I think that’s the part where being different cost you something because we are about new. We are creating a new path on this industry.
MC: What was your experience in the real world after you graduated? (DiViNCI is a Full Sail Alumni in Audio Engineering,)
DV: The transition from being a student and to do what I am doing now was very easy because I was doing what I am doing now prior to coming here. Full Sail was part of my trajectory of becoming who I am now. It’s definitely all about connections. I’ve got to work with people because of people that I met during my time here at Full Sail. My advice is make connections and know how to interact with people.
MC: What do you guys take away as an experience from Chakra Khan?
DV: What I take away from this is, how easy the process of something can be when you really connect with someone else.
MC: What are your feelings on the Pulse song? And how do you feel about everything that happen just hours laters after your guys performed this song on stage for the first time?
AL: I felt in shock. As artists and musicians, sometimes we feel like we have been ahead on our time, so when that happened we felt like we met with the present moment in that time. So instead of being behind trying to make a song because something happened, and instead of being so far ahead and make this some years and years ago, it just happened on the right moment. It was the most essential moment to be meaningful to people.
By Maria Camacho
This is a blog following the students' work at 3300+ Climbing.